Quantcast
Channel: marketing – Wordsmatter
Browsing all 19 articles
Browse latest View live

Image may be NSFW.
Clik here to view.

Carpe diem

Some scary stuff has been happening in my town. Someone has been lying in wait at apartment complexes and attacking residents as they come and go. As part of its reporting on the story, a local news...

View Article



Image may be NSFW.
Clik here to view.

Breaking news

I’m a diehard newspaper-in-print subscriber. Every morning in the wee hours, my dauntless delivery person deposits all the news that’s fit to print in my paper box. The paper waits for me there,...

View Article

Image may be NSFW.
Clik here to view.

Have it your way

Yesterday must have been one of those days. I don’t know what got into me, but I took it upon myself to provide Burger King some feedback at the corporate level. I was trying to be nutritionally...

View Article

Image may be NSFW.
Clik here to view.

Persistence vs. perseverance

“Mom, isn’t there some rule of salesperson etiquette that says when a customer tells you ‘no’ three times, you stop trying to sell him something?” My son asked me that question last night as we left a...

View Article

Image may be NSFW.
Clik here to view.

Fran the man

Last week was spring break, and despite my daughter’s protests that “it didn’t sound exotic enough” (that’s a quote), I took my kids to New York City to get a taste of the Big Apple. My son, a huge fan...

View Article


Image may be NSFW.
Clik here to view.

Feel the love–Carlo’s part 2

Following up on last week’s post, Fran the man, my two-hour wait at Carlo’s Bakery was rife with examples of good business. If you’ll indulge me one more time, I promise this will be my last Carlo’s...

View Article

Image may be NSFW.
Clik here to view.

The secret to cold calling

I got another cold call yesterday, one of the dozens I take every week at work. If I spent the requested amount of time with each caller–Can I take ten minutes of your time? When can we set up a half...

View Article

Image may be NSFW.
Clik here to view.

Love your inbox

I love email. I love its flexibility, its instant gratification, its geographic indifference. I love that it doesn’t hold a grudge against me for writing only a single sentence the same way a physical...

View Article


Image may be NSFW.
Clik here to view.

Good stuff

I attended a conference yesterday and walked away with word jerky like you wouldn’t believe. I don’t know which of these nuggets to chew on first, so I’m going to share them all and see which ones make...

View Article


Image may be NSFW.
Clik here to view.

Take a second

Yesterday I read a post in a blog I follow that really stuck with me. It wasn’t actually the topic itself–it was a friends-helping-friends-plea, very well done though not unusual–but a single line....

View Article

Image may be NSFW.
Clik here to view.

Keynotes

As you might expect, my recent job change brought a few surprises with it. Realizing how challenging it is to be new at everything. Opening my closet door to find to find a stockpile of clothing that...

View Article

Image may be NSFW.
Clik here to view.

Swagger

I pass this billboard every day on my way home. The first time I saw it, I reacted with a start. That’s gutsy, I thought. Arrogant, even. Does Peerless think it’s THAT good? Wow. I had plans of...

View Article

Image may be NSFW.
Clik here to view.

Eye candy

When I started cooking as a kid, I loved to try new recipes and even make up some of my own. I lived for the praise I hoped to get at the moment of truth, when I served my dish. I knew something wasn’t...

View Article


Image may be NSFW.
Clik here to view.

Coffee klatsch

Doggone it. Why do my local grocery stores only carry plain-Jane flavors of coffee creamer? Vanilla, caramel, hazelnut, and a few seasonal concoctions are all that grace our shelves. I know from...

View Article

Image may be NSFW.
Clik here to view.

Just desserts

My daughter’s social studies teacher hosted a cultural fair last spring where the kids could present their year-end country projects. The kids had worked in groups to create elaborate displays, learn...

View Article


Image may be NSFW.
Clik here to view.

Dirty laundry

I hate to do laundry. I’ve always hated to do laundry. In fact, when I was in college, I once made it a record six weeks without venturing to that dreaded room in my dorm basement. My secret?...

View Article

Image may be NSFW.
Clik here to view.

Easter eggs

Something popped up on my Facebook feed the other day that I can’t get out of my head, and not in a good way. XX days till Easter! Have you ordered your FREE tickets yet? A church pimping tickets for...

View Article


Image may be NSFW.
Clik here to view.

Pain points

There’s a new kind of salesmanship in town, and I think I like it. When I can find it, that is. Not long ago, I received an assignment to write about a new company that offers sales training. Pretty...

View Article

Image may be NSFW.
Clik here to view.

Opting out(side)

It’s no secret that the mere thought of Black Friday sends shudders down my spine. It’s also no secret that I love good marketing–which, thronging hordes of turkey-belching people aside, is a big part...

View Article
Browsing all 19 articles
Browse latest View live




Latest Images